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Articles and Blogs

Companies that blog produce an average of 67% more leads monthly than companies that don’t blog.

We craft educational blog articles to describe problems in your industry and highlight the products and services you provide to solve them. We use blogs for nurturing campaigns, prospecting efforts and building strong SEO. Blogs are effective tools that establish thought-leadership and guide prospects toward the point of purchase.

Current Blog Articles: Marketing and Sales

Leveraging Psychological Principles for Consumer Engagement

Leveraging Psychological Principles for Consumer Engagement

Delve into the psychology of consumer behavior and marketing strategies. Explore how emotions such as happiness, fear, trust, and more are harnessed to drive engagement and sales. Discover the power of instant gratification, emotional triggers, and ethical considerations in crafting compelling marketing campaigns that resonate with audiences on a deeper level.

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10 Essential Inbound Marketing Strategies for Small Business Growth

10 Essential Inbound Marketing Strategies for Small Business Growth

Discover ten indispensable inbound marketing strategies that fuel small business growth. From understanding your audience and optimizing content to leveraging social media and automation, this article unveils the key tactics to attract, engage, and delight customers, driving meaningful results for your business.

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Effective Social Media Advertising on a Limited Budget

Effective Social Media Advertising on a Limited Budget

Discover how to maximize your small business’s ROI through effective social media advertising on a limited budget. From setting goals and optimizing ad formats to targeting techniques and data-driven analysis, this comprehensive guide provides actionable strategies tailored for small businesses. Learn how to connect with your target audience, drive engagement, and achieve impressive results without breaking the bank. Unlock the power of social media advertising and watch your business thrive in the digital age.

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Mastering the Art of Content Creation: A Comprehensive Guide

Mastering the Art of Content Creation: A Comprehensive Guide

Content creation is a dynamic and ever-evolving process that requires a combination of creativity, strategy, and audience-centric thinking. By developing compelling content ideas, utilizing storytelling techniques, implementing effective distribution strategies, and repurposing existing content, you can create a diverse range of valuable assets that engage, inform, and resonate with your target audience.

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Chiropractic Office Management Software

Corporate Finance and Governance, Risk Management and Compliance

12 Steps to Take to Avoid Debt Default

12 Steps to Take to Avoid Debt Default

A primary treasury objective is to maintain and maximize access to the capital and debt markets at the lowest cost – which means consents before the fact rather than waivers after the fact. And since “stuff happens,” treasury needs to pro-actively talk to the lenders...

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Top 5 Steps to Avoid a Default

Top 5 Steps to Avoid a Default

Did you know companies today are defaulting at more than twice the rate of 2015? In fact, there were more corporate defaults in the first nine months of 2016 (150 total), than there were in all of 2015. (Standard & Poors) Global corporate defaults reached 104 in...

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Corporate Social Responsibility

How to Effectively Measure and Prioritize Customer Satisfaction

How to Effectively Measure and Prioritize Customer Satisfaction

In the pursuit of business excellence, prioritizing customer satisfaction is paramount. This article is your guide to mastering the art of measuring and optimizing customer satisfaction. Explore strategies, best practices, and the power of data-driven decision-making to create lasting customer relationships and drive success in today’s competitive marketplace.

Five Benefits of Social  Responsibility

Five Benefits of Social Responsibility

Five Benefits of Social Responsibility Note: This article was written for a client in the office supplies and corporate social responsibility space.  We all want to be socially responsible and we want the same from the brands we transact with – both personally and...

Customizable Rugged Tables Startup

How to Effectively Measure and Prioritize Customer Satisfaction

How to Effectively Measure and Prioritize Customer Satisfaction

In the pursuit of business excellence, prioritizing customer satisfaction is paramount. This article is your guide to mastering the art of measuring and optimizing customer satisfaction. Explore strategies, best practices, and the power of data-driven decision-making to create lasting customer relationships and drive success in today’s competitive marketplace.

Security Considerations for Mobile Devices

Security Considerations for Mobile Devices

Mobile security refers to the protection of smartphones, tablets, and portable computers, and the networks they connect to, from threats and vulnerabilities. Mobility is increasingly an essential element of competitiveness. But while mobile devices give employees...

What are the Criteria for a Rugged Tablet?

What are the Criteria for a Rugged Tablet?

What are the Criteria for a Rugged Tablet? The environment in which your field workers will use their tablets is a critical consideration when deciding whether to ruggedize your mobile devices or not. We're often asked if ruggedization is important or necessary for...

Electronic Patient Care Reporting

How Does iPCR Help EMTs

How Does iPCR Help EMTs

Similar to ambulatory and hospital-based providers, emergency medical technicians  (EMTs) and paramedics that perform patient assessments and treatments are required  by law to document their encounters. Therefore, it’s paramount an EMTs electronic  patient care...

How an ePCR Reduces Your Liability Risks

How an ePCR Reduces Your Liability Risks

The impact of regulations and compliance on billing and liability has created  inefficiencies and confusion for many first responders. First, there’s HIPAA compliance  and making sure you're protecting patient information and securing your data. Next,  there’s medical...

Executive Leadership Startup

Mobile Data Collection Application Startup

Precision Diagnostic Equipment Manufacturer