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Blog Posts and Articles

Companies that blog produce an average of 67% more leads monthly than companies that don’t blog.

We craft educational blog posts to describe problems in your industry and highlight the products and services you provide to solve them. We use blogs for nurturing campaigns, prospecting efforts and building strong SEO. Blog posts are effective tools that establish thought-leadership and guide prospects through the buyer’s journey, toward the point of purchase.

I use blog posts to enhance SEO, attract top-of-funnel prospects, and establish industry expertise and thought leadership, positioning your company as a leading solution provider.

Current Blog Posts

Use of Interactive Content to Capture and Retain Your Audience

Use of Interactive Content to Capture and Retain Your Audience

Leveraging interactive content is a game-changer for capturing and retaining audience attention. By engaging users through quizzes, polls, and interactive videos, businesses can create a more immersive experience. This not only boosts participation, it also fosters a deeper connection, making your brand more memorable and compelling to your audience.

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How Marketing Automation Will Grow Your Small Business

How Marketing Automation Will Grow Your Small Business

Discover how marketing automation can transform your small business by streamlining campaigns, reducing costs, and boosting engagement. Learn essential steps for creating an effective marketing automation strategy, including setting goals, identifying your target audience, and crafting a content plan. Unlock the potential for increased revenue and improved customer retention.

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Leveraging Psychological Principles for Consumer Engagement

Leveraging Psychological Principles for Consumer Engagement

Delve into the psychology of consumer behavior and marketing strategies. Explore how emotions such as happiness, fear, trust, and more are harnessed to drive engagement and sales. Discover the power of instant gratification, emotional triggers, and ethical considerations in crafting compelling marketing campaigns that resonate with audiences on a deeper level.

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Chiropractic Office Management Software Blog Posts

 

Corporate Finance and Governance, Risk Management and Compliance Blog Posts

The Difference Between Fiduciary and Non-Fiduciary Advisors

The Difference Between Fiduciary and Non-Fiduciary Advisors

Fiduciary advisors are legally obligated to act in their clients’ best interests, offering unbiased advice and transparent fees. Non-fiduciary advisors, however, adhere to a suitability standard, recommending products that fit clients’ needs but may have higher fees or conflicts of interest. Understanding these differences is crucial for informed financial decisions.

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Retirement Planning: When to Start and How to Save

Retirement Planning: When to Start and How to Save

Retirement planning should start as early as possible to maximize savings potential. Key strategies include contributing to retirement accounts like 401(k)s or IRAs, taking advantage of employer matches, and investing in diversified portfolios. Regularly review and adjust your plan to stay on track for a comfortable retirement.

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Top Benefits of Whole Life Insurance for Wealth Planning

Top Benefits of Whole Life Insurance for Wealth Planning

Whole life insurance plays a crucial role in wealth planning by offering lifelong coverage, a guaranteed death benefit, and a cash value component that grows tax-deferred. This combination provides financial security, estate planning advantages, and potential borrowing options, making it a valuable asset in a comprehensive wealth management strategy.

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12 Steps to Take to Avoid Debt Default

12 Steps to Take to Avoid Debt Default

A primary treasury objective is to maintain and maximize access to the capital and debt markets at the lowest cost – which means consents before the fact rather than waivers after the fact. And since “stuff happens,” treasury needs to pro-actively talk to the lenders...

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Top 5 Steps to Avoid a Default

Top 5 Steps to Avoid a Default

Did you know companies today are defaulting at more than twice the rate of 2015? In fact, there were more corporate defaults in the first nine months of 2016 (150 total), than there were in all of 2015. (Standard & Poors) Global corporate defaults reached 104 in...

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Corporate Social Responsibility Blog Posts

How to Effectively Promote  Loyalty without Discounting

How to Effectively Promote Loyalty without Discounting

When we think of promotions, we often think of discounts and coupons.  eCommerce websites and retailers have “check out screens” with an area  specifically for promo codes, restaurants run specials, manufacturers offer  coupons … but what if promoting your company...

Five Benefits of Social  Responsibility

Five Benefits of Social Responsibility

Five Benefits of Social Responsibility Note: This article was written for a client in the office supplies and corporate social responsibility space.  We all want to be socially responsible and we want the same from the brands we transact with – both personally and...

Customizable Rugged Tablets Startup Blog Posts

Security Considerations for Mobile Devices

Security Considerations for Mobile Devices

Mobile security refers to the protection of smartphones, tablets, and portable computers, and the networks they connect to, from threats and vulnerabilities. Mobility is increasingly an essential element of competitiveness. But while mobile devices give employees...

What are the Criteria for a Rugged Tablet?

What are the Criteria for a Rugged Tablet?

What are the Criteria for a Rugged Tablet? The environment in which your field workers will use their tablets is a critical consideration when deciding whether to ruggedize your mobile devices or not. We're often asked if ruggedization is important or necessary for...

Pros and Cons of BYOD vs a Company Owned Tablet

Pros and Cons of BYOD vs a Company Owned Tablet

Pros and Cons of BYOD vs a Company Owned Tablet Today, CIOs and enterprise leaders are faced with deciding which mobile device strategy and infrastructure best suits their business: BYOD, or Bring Your Own Device, is the practice of allowing employees of an...

Electronic Patient Care Reporting Blog Posts

How Does iPCR Help EMTs

How Does iPCR Help EMTs

Similar to ambulatory and hospital-based providers, emergency medical technicians  (EMTs) and paramedics that perform patient assessments and treatments are required  by law to document their encounters. Therefore, it’s paramount an EMTs electronic  patient care...

How an ePCR Reduces Your Liability Risks

How an ePCR Reduces Your Liability Risks

The impact of regulations and compliance on billing and liability has created  inefficiencies and confusion for many first responders. First, there’s HIPAA compliance  and making sure you're protecting patient information and securing your data. Next,  there’s medical...

How an EPCR Impacts Your Top and Bottom Line

How an EPCR Impacts Your Top and Bottom Line

A strong EPCR platform offers many advantages for your medics to improve patient, it can also  care also improve the processes of your billing department and CQI team.   And as important (if not even more important) than patient care the right ePCR can help your...

Executive Leadership Startup Blog Posts

It’s Lonely Near the Top

It’s Lonely Near the Top

Peer groups provide a valuable arena where senior executives can talk more candidly about serious business topics with peers dealing with similar challenges in different companies and industries.

Mobile Data Collection Application Startup Blog Posts

Precision Diagnostic Equipment Manufacturer Blog Posts