by Doug Sabanosh | Digital Marketing, General Marketing, Marketing Strategy, Search, Small Business Marketing
The Rise of Voice Search: Optimizing Your Small Business for Voice Assistants Voice search is not new. It started more than 70 years ago, in 1952, when Bell Laboratories created the first voice recognition device named Audrey. Since then, there have been many...
by Doug Sabanosh | Digital Marketing, General Marketing, Marketing Strategy, Sales
Aligning Your Sales Process with Your Buyer’s Journey: Best Practices for Business Owners and Salespeople When I was a green sales guy at the beginning of my career, an older sales gentleman pulled me aside and told me, “no matter what you think and what...
by Doug Sabanosh | Digital Marketing, General Marketing, Small Business Marketing
It’s no secret that running a successful small business is hard work, but it also can be very rewarding. Quite often, small business owners and their teams wear many hats, diving head-first into different areas of the business without the skills and expertise they...
by DCS Newsdesk | Content Marketing, General Marketing
Gary Atencio: This is Gary Atencio with CNTV, and today we’re in Denver, Colorado. I am here at Digital Consulting Services. Since 2019, they’ve been helping companies translate business goals into reality by executing a digital business strategy to...
by Doug Sabanosh | Content Marketing, General Marketing, Marketing Strategy, PPC
It’s safe to say that the last two years under the strain of the COVID-19 global pandemic are two years we hope we’ll never see again. Coronavirus forced companies to rethink their marketing approach and sparked changes to marketing strategies, tactics, and spending...
by Doug Sabanosh | Content Marketing, General Marketing, Marketing Strategy
I’m often asked about the difference between marketing content (used for content marketing) and sales content (used for content selling). While setting a marketing strategy, many of my clients confuse the two and intermix them into a stew of content schemes that wind...
