by Doug Sabanosh | Branding, General Marketing, Nonprofits, Small Business Marketing
As businesses celebrate the phased reopening of the economy, some will look to discounting products to entice consumers. However, discounting is not always the best way to attract patrons. Discounting can actually hurt your company and its reputation. First, it...
by Doug Sabanosh | General Marketing, Nonprofits, Small Business Marketing
In general, charities struggle to raise funds. Now, after the coronavirus lockdown, charities and non-profits will have even more of a tough time raising funds. Most charities at one time or another have struggled to find donations. Statistics kept over the past 50...