by Doug Sabanosh | Branding, Customer Delight, Digital Marketing, Marketing Strategy
The Psychology Behind Successful Marketing Campaigns We all remember our favorite commercials. We talk about them with friends, family and co-workers. Who can forget “Mean” Joe Greene tossing his jersey to the little kid who gave him a Coke? “Have a Coke and a Smile”...
by Doug Sabanosh | Customer Delight, Data Analytics, Digital Marketing
How to Effectively Measure and Prioritize Customer Satisfaction Effective measurement and prioritization of customer satisfaction are fundamental aspects of any successful business strategy. In today’s highly competitive and customer-centric landscape, where a...
